Kleenex would have made a mint today.
Black Rock gives us all a chance to heal, to become ourselves.
We take people to the threshold of religion. Our aim is to induce immediate experience that is beyond the odd, beyond the strange, and beyond the weird. It verges on the wholly other.
Well it seems to me, that all real communities grow out of a shared confrontation with survival. Communities are not produced by sentiment or mere goodwill. They grow out of a shared struggle. Our situation in the desert is an incubator for community.
They become the keepers of the mystery. They place themselves between the communicants of the religion, and the immediate experience. And then they dictate the terms on which you can have contact with this wonderful mystery. We don't dictate those terms.
It avoids a self-conscious relationship to the act. We live in the most self-conscious society in the history of mankind. There are good things in that, but there are also terrible things. The worst of it is, that we find it hard to give ourselves to the cultural process.
We don’t think the world can be Woodstock … Who’d think the world could be a perpetual carnival? But we do think that the world could rediscover values that used to be automatically produced by culture but aren’t anymore because culture is subject to the commodification in our world. Everything is sold back to us, targeted to demographics. What we have to do is make progress in the quality of connection between people, not the quantity of consumption.