Risk more than others think safe.

quote by Howard Schultz
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Care more than others think wise.

quote by Howard Schultz
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Expect more than others think possible.

quote by Howard Schultz
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Dream more than others think practical.

quote by Howard Schultz
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Starbucks represents something beyond a cup of coffee.

quote by Howard Schultz
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China traditionally has been a tea-drinking country but we turned them into coffee drinkers.

quote by Howard Schultz
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We have a big opportunity in China. We think the number of stores here can rival the number in North America.

quote by Howard Schultz
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Success in the United States is not an entitlement in China. You have to go there and earn it, and earn it the right way.

quote by Howard Schultz
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Europe has always represented a major strategic opportunity to achieve our goal of creating and building an enduring global brand.

quote by Howard Schultz
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I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It's seizing the day and accepting responsibility for your future. It's seeing what other people don't see And pursuing that vision.

quote by Howard Schultz
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