Advertising reflects the mores of society, but it does not influence them.
quote by David Ogilvy
Added by Lucian Velea
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Our business is infested with idiots who try to impress by using pretentious jargon.
quote by David Ogilvy
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A good advertisement is one which sells the product without drawing attention to itself.
quote by David Ogilvy
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I do not regard advertising as entertainment or an art form, but as a medium of information.
quote by David Ogilvy
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The advertisers who believe in the selling power of jingles have never had to sell anything.
quote by David Ogilvy
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What really decides consumers to buy or not to buy is the content of your advertising, not its form.
quote by David Ogilvy
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Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.
quote by David Ogilvy
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The pursuit of excellence is less profitable than the pursuit of bigness, but it can be more satisfying.
quote by David Ogilvy
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Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.
quote by David Ogilvy
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The secret of long life is double careers. One to about age sixty, then another for the next thirty years.
quote by David Ogilvy
Added by Lucian Velea
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