I'd love to do something else for Avatar after this.
The breadth of the potential readership is also a factor.
I didn't break into comics to write fairytales or crime comics.
Likewise, I see no shame in writing Captain America or Wolverine.
I'm honestly as happy writing Superman Adventures as I am writing Wanted.
I spent as much time writing proposals in '98 and '99 as I did writing scripts.
Artists, no matter how good their intentions, are always slower than they think.
The books are all very, very different so the publishers really had to be different too.
I didn't want the headache of having a publisher reviewing everything I wrote in advance.
The animated books pay the lowest rates at the Big Two and you can forget about royalties.